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Featured Blog

Google Shares Strategies to Improve SEO with Internal Linking

In the latest episode of its “SEO Made Easy” video series, Google has shared three straightforward tips on leveraging internal linking to boost SEO. Hosted by Martin Splitt, the video emphasizes the importance of a well-structured site and a positive user experience. By strategically implementing internal links, website owners can highl...

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Key Steps to Conduct Competitor Analysis in Digital Marketing

Welcome on board, aspiring marketing wizards! It's time to put on our detective hats and dive into the exciting world of digital marketing. Our mission today? Competitor analysis! It's like peeki...

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The Truth, The Whole Truth, And Nothing But The Truth About Digital Marketing Agencies

If I haven’t posted in a while after this article, I may have been swallowed up by the back-street Digital Marketing agencies seeking revenge for letting out their secrets. Who knows, I may one...

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Cold Calling Is Not Dead….It’S Just Not For Everyone!

IS COLD CALLING DEAD? MAYBE, IT’S JUST NOT FOR YOU! Firstly, I’ll introduce myself. My name is Dean Thornton & I am one of those people that call you when you are not expecting it. So...

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Ramadan 2020: 6 Heartfelt Ways To Show Your Customers You Care

Ramadan is the month of giving and caring, of the spirit of generosity and sharing your blessings. It’s the best time to show your customers and clients that you care and that you are one with...

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Your 3-Minute Checklist To A Mobile Friendly Website

Recently, Google took what a lot of digital marketers perceive as the next big step in search – the integration of Mobile-First Indexing (MFI). After hinting at widescale implementation back in...

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8 Easy-Peasy Ways To Build A Website Your Users Will Absolutely Love

You are your website. Especially if you’re a business. Your website speaks of the quality of your products and services. It gives your customers a glimpse of the people they are going to do bu...

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Featured Blog

7 PPC Advertising Mistakes You Need To Avoid

PPC or Pay-Per-Click advertising is a widely used digital marketing technique to drive traffic and generate business leads. However, it's not as easy as it sounds, and there are several mistakes that businesses often make when implementing their PPC campaigns. These mistakes can result in wasted ad spend, lower conversion rates, and ultimately hind...

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clock Reading Time 5 min read
Key Steps to Conduct Competitor Analysis in Digital Marketing

Welcome on board, aspiring marketing wizards! It's time to put on our detective hats and dive into the exciting world of digital marketing. Our mission today? Competitor analysis! It's like peeki...

Read More
clock Reading Time 5 min read
The Truth, The Whole Truth, And Nothing But The Truth About Digital Marketing Agencies

If I haven’t posted in a while after this article, I may have been swallowed up by the back-street Digital Marketing agencies seeking revenge for letting out their secrets. Who knows, I may one...

Read More
clock Reading Time 5 min read
Cold Calling Is Not Dead….It’S Just Not For Everyone!

IS COLD CALLING DEAD? MAYBE, IT’S JUST NOT FOR YOU! Firstly, I’ll introduce myself. My name is Dean Thornton & I am one of those people that call you when you are not expecting it. So...

Read More
clock Reading Time 5 min read
Ramadan 2020: 6 Heartfelt Ways To Show Your Customers You Care

Ramadan is the month of giving and caring, of the spirit of generosity and sharing your blessings. It’s the best time to show your customers and clients that you care and that you are one with...

Read More
clock Reading Time 5 min read
8 Easy-Peasy Ways To Build A Website Your Users Will Absolutely Love

You are your website. Especially if you’re a business. Your website speaks of the quality of your products and services. It gives your customers a glimpse of the people they are going to do bu...

Read More
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How-To: Budget Your Digital Marketing Spend Like A Pro

There’s one thing that every successful digital marketer does to guarantee the biggest return on their marketing budget, and it’s actually very simple. The answer to long-term success in...

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Under The Spotlight: Annalise Bayer

  Metal music fan and Star Trek junkie? Probably NOT the first things that’ll come to mind when you meet Anna for the first time. Or that she’s got a talent for counting up to 40 di...

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A Dummy’S Guide To Google Adwords: 5 Cheapskate Hacks To Squeeze Your Budget

Running a Google AdWords campaign is tough. From finding out how the campaign fits in your marketing strategy, to ensuring it helps your business grow, it’s a balancing act through and through....

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Under The Spotlight: Nabeel Rabbani

  Who would’ve thought that a bad economy would help someone find his passion and path in life? That is how USEO’s very own Google AdWords specialist, Nabeel Rabanni, found a career...

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Featured Blog

Long-Tail Keywords vs. Short-Tail Keywords: Which Should You Prioritise?

When it comes to SEO, many digital marketers debate whether long-tail or short-tail keywords should be their primary focus. While both have their benefits, prioritising one over the other can significantly impact the success of your strategy. Short-tail keywords, also known as head keywords, are shorter and more generic phrases that usually consis...

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clock Reading Time 5 min read 9 Steps to Improve Your Business Blog & Get Loyal Readers
9 Steps To Improve Your Business Blog & Get Loyal Readers

As any digital marketing specialist would tell you, blogging should be a key element of your content marketing strategy, or should complement your SEO activities. Why? Here’s a qui...

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clock Reading Time 5 min read 6 Reasons Why You Should Be Creating Quality Content
6 Reasons Why You Should Be Creating Quality Content

You’ve probably heard it before in conferences and read it in blogs: create quality content. It gets repeated often enough that some of you’ve probably grown weary of it. But there&rs...

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clock Reading Time 5 min read Amplify Your Digital Marketing Efforts With Content Marketing
Amplify Your Digital Marketing Efforts With Content Marketing

There are about 3.5 billion internet users around the world today, representing more than 40 percent of the world’s total population. Considering the increasing market penetration of mobile devi...

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clock Reading Time 5 min read Optimising Your Website for Search Part 3
Optimising Your Website For Search Part 3: Content

The first and second blogs of this series paint a picture of the complex nature of online marketing. From the previous instalments, we could surmise it involves more than developing the structural des...

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clock Reading Time 5 min read Google’s Helpful Content Update
Google’S Helpful Content Update: What It Is & Tips To Comply With It

Google’s most recent “Helpful Content Update” is created to target and eliminate low-quality content that does not offer any true value for users. This blog post explains the update...

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clock Reading Time 5 min read How to Optimize Your New Website for Google

Featured Blog

Seo For Fresh Domains: How To Optimize Your New Website For Google

If you have just registered a new domain, you will want to start thinking about how to optimize it for Google. A recent study found that almost 93% of all web traffic comes from search engines, with Google dominating 86.19% market share of desktop searches, so ensuring your website is optimized for Google is critical if you want to succeed online....

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What Are Orphan Pages And How Do They Impact Seo?

If you’re running a website, it’s important to make sure that all of your pages are linked together properly. This is known as “internal linking.” If you have pages on your web...

clock Reading Time 5 min read 5 Ways to Improve Your Off-page SEO
5 Ways To Improve Your Off-Page Seo

Off-page SEO is one of the most important aspects of a successful SEO strategy. If you want to rank high in search engine results pages, you need to focus on both on-page and off-page SEO. In this blo...

clock Reading Time 5 min read 6 Steps to an Effective Seo Audit
6 Steps To An Effective Seo Audit

An SEO audit is a comprehensive review of your website with the goal of improving its visibility and performance in Google search results. The audit process involves examining your website’s arc...

clock Reading Time 5 min read Does Blogging Help With SEO?
Does Blogging Help With Seo?

It’s no secret that blogging can be a powerful tool for SEO. But does blogging really help your website’s search engine ranking? And if so, how can you make sure your blog posts are helpin...

clock Reading Time 5 min read Step-by-step Guide to Local Search Success
The Local Seo Playbook: Step-By-Step Guide To Local Search Success

In today’s digital age, local search engine optimization (SEO) has become a critical strategy for businesses to improve their online visibility and attract local customers. With the rise of mobi...

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